Fractional sales management for real estate teams.
Sales leadership, agent accountability, Zillow Flex conversion, ZHL adoption, and the daily operating rhythm — built to improve performance without adding a full-time hire.
Seven things we own for you.
Every engagement covers the full operating system — from leadership rhythm down to individual agent coaching. Tiers differ in coaching volume; the core scope is the same.
We partner with ownership and leadership to manage performance, identify bottlenecks, and install a consistent operating rhythm across the sales team.
We hold agents to following up, working their pipeline, staying engaged with leads, and taking the right actions every single week.
Lead flow, pipeline health, speed-to-lead, follow-up quality, appointment setting, nurture opportunities, and Follow Up Boss adoption — reviewed continuously.
Better follow-up systems, agent coaching on Zillow conversations, and performance visibility on every online lead. We protect the lead spend.
Better agent understanding of Zillow Home Loans, cleaner handoffs, stronger talk tracks, and consistent execution throughout the buyer process.
Coaching, call strategy, objection handling, scripting, and real-time feedback to help agents convert more buyers and sellers.
Regular meetings with leadership to review team performance, agent execution, conversion trends, ZHL adoption, and what's next on the operating roadmap.
Four tiers, scaled to your team.
Coaching coverage and management depth scaled to your roster. Investment and scope are tailored to each engagement — apply for a custom proposal.
Smaller teams building structure.
Foundational sales management for teams putting their first real operating cadence in place. The full universal rhythm — leadership meetings, pipeline huddles, CRM oversight, accountability management, and performance monitoring — included.
Growth-focused teams scaling conversion.
Our most popular engagement — chosen by teams ready to compound their existing lead flow into closings. Deeper coaching presence, sharper accountability, and tighter management coverage across the roster.
Teams needing deeper coaching coverage.
For teams with larger rosters where individual coaching capacity is the binding constraint. Expanded one-on-one presence and management bandwidth so no agent gets coached on a lag.
Enterprise support for larger partner teams.
One-on-one coaching capacity scoped to your roster. Custom commercial structure designed around the size and complexity of your operation.
Most teams don't have a lead problem.
They have a conversion, accountability, and management problem. Fractional sales management gives you the structure to solve it without adding a full-time hire — so the team owner can step out of the weeds and focus on what actually grows the business.
- →Increase lead conversion
- →Improve agent follow-up
- →Create better CRM discipline
- →Hold agents accountable
- →Improve ZHL adoption
- →Protect lead spend
- →Identify underperformance earlier
- →Free ownership for growth, recruiting, branding, vision
- →Drive more closed transactions.
Real estate teams already running the race.
We're a strong fit for teams that are generating leads, investing in growth, and want more structure around sales performance — especially teams using Zillow Premier Agent, Zillow Flex, Zillow Home Loans, Follow Up Boss, or other online lead sources.
If your CRM is full of leads that aren't being worked, your ZHL adoption is uneven, and you're spending your week chasing the team instead of building the business — we should talk.
Investment
Engagements are structured as a monthly retainer scoped to the tier and your team's specific situation. Final pricing depends on team size, current revenue, market context, and the level of coaching coverage you need. We'll provide a fixed-price proposal after the discovery call.
All payments are processed via Stripe. Retainers are invoiced monthly. Engagements can be paused or unpaused with reasonable notice to accommodate seasonal team dynamics.
How to engage
- Apply. A few short questions about your team and where you're stuck.
- Discovery call. 30 minutes. We map the opportunity together. No pitch.
- Proposal. Tier recommendation, fixed retainer, clear scope.
- Contract and first invoice. Standard services agreement, Stripe Invoicing.
- Onboarding. First leadership meeting and pipeline huddle within 7 business days of signed contract.